Course Detail Information

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PUB 622D - Seminar on Books and Magazines: Creating a Magazine

Course Description: This seminar series examines the creation of a magazine from concept to realization. In these volatile economic times, the magazine industry faces unprecedented challenges. The course examines the magazine publishing industry as several businesses that work in concert to attract readers and advertisers. The theme of the course is to look at previously successful models and to explore what formulas are necessary to create a viable prototype of a magazine in today’s climate. Key industry professionals will be brought in to guest lecture on timely and relevant topics.


3.000 Credit hours
3.000 Lecture hours

Levels: Graduate
Schedule Types: Seminar, Tutorial

Publishing Department

Restrictions:
Must be enrolled in one of the following Levels:     
      Graduate