Graduate

Dyson College of Arts and Sciences, Publishing, MS


Provides leading-edge professional study for students seeking careers in book and magazine publishing, including education in the editorial, production, marketing, acquisitions and subsidiary licensing, and financial aspects of the business, as well as in new technologies.

Faculty consists of seasoned and working professionals, employed by Time-Warner, Random House, McGraw-Hill, and other industry leaders.

The program's advisory board includes many active editors, publishers, designers, and executives, and plays an active role in overseeing the curriculum and assuring its relevancy to the industry’s needs and realities. Full-time students typically serve a 20-hour per week internship with a book or magazine publisher (culminating in an analytical thesis on the experience) and take courses in the evening in midtown Manhattan. Internships have been completed at Seventeen Magazine, The New Yorker, Penguin Putnam, Out Magazine, Field & Stream, etc.

The MS in Publishing can also be completed entirely through online courses, within three years, in the fully accredited eMSPUB program.

The combined B.A. in English/M.S. in Publishing program should be particularly attractive to students who have an abiding interest in literature and language. It is practical preparation for post-graduate dynamic careers in publishing.

Alumni enjoy careers at HarperCollins (Assistant Editor), Berlitz (Director of Production), Princeton Architectural Press (Production Manager), Scholastic (Editor), American Cancer Society (Book Publishing Coordinator), Essence magazine (Deputy Managing Editor), Cambridge University Press (Sr. Project Editor), Simon & Schuster (Licensing Management), and The Staten Island Register (Associate Publisher).

For more information, visit www.pace.edu/dyson/mspub.

MASTER OF SCIENCE IN PUBLISHING
Under the impact of new technologies and changing marketing conditions, the publishing industry is at present evolving into an increasingly complex, high-risk business, demanding personnel who are knowledgeable about all facets of the publishing enterprise and who possess a healthy awareness of business practicalities in addition to intellectual boldness, imagination, and creative energy. As more and more publishing firms are absorbed by multimedia corporations or diversified conglomerates, it is imperative that people who aspire to enter the publishing field attain a degree of professional competence that is immediately useful to a prospective employer.

The Pace University program educates its students in all pertinent aspects of the publishing business: finance, production, sales and marketing, the legal intricacies of acquisitions and subsidiary rights, and editing. Each course in the program is structured on the principle that its subject matter is part of a cohesive body of knowledge. Therefore, all courses and seminars are organically related one to another, the whole program encompassing the publishing process from acquisition of an author’s manuscript to the consumer’s purchase of the product.
To complement the comprehensive core curriculum, students will be able through elective courses to select areas of concentration best suited to their specific talents and predilections, e.g., financial management, sales and marketing, technology and information systems, and editing. Students will have the opportunity to learn from industry professionals. The Eliot DeYoung Schein Visiting Professorship, established in June 2000, supports lectures by publishing professionals and fosters general learning in the field. Publishing students can also take advantage of a diverse group of peers who represent undergraduate and graduate programs from every region of the U.S. and five continents. The program aims to foster in students a respect for and appreciation of the traditional values and responsibilities of the publisher as a disseminator of knowledge, ideas, and culture.

Prerequisite
Bachelor's degree. Knowledge of basic computer skills is required. Students who are unable to meet the computer requirement at the time of their admission to the program will be able to make up this deficiency by taking a computer workshop during their first semester of study.

Masters in Publishing
(36 Credit total)
Degree Requirements
Credits
Core Curriculum
18
Advanced Elective Sequence
12
Research Seminar Sequence
Or
Internship Seminar
6

Required Core Curriculum Courses
Credits
18
PUB 606 Book Production and Design
or
PUB 607
Magazine Production and Design
3
PUB 608 Financial Aspects of Publishing
3
PUB 610 General Interest Books: Acquisitions (The Role of the Editor and the Agent), Subsidiary Rights, Promotion and Distribution, the Publishing Contract
3
PUB 612
Information Systems in Publishing
3
PUB 624 Editorial Principles and Practices
3
PUB 628 Marketing Principles and Practices in Publishing
3
Electives
12
PUB 601
Principles of Publishing
3
PUB 602 Advanced Communications Skills: Research and Report
Writing (By referral only)
3
PUB 604
Professional Editing: Copy Editing and Rewriting
3
PUB 614 Specialized Publications
3
PUB 615 Publishing Comics and Graphic Novels
3
PUB 616 Book Sales and Distribution Methods
3
PUB 618 Legal Aspects of Publishing
3
PUB 620 Modern Technology in Publishing
3
PUB 621 E-Books: Technology, Workflow, and Business Model
3
PUB 622 Seminar on Books and Magazines
3
PUB 626 Magazine Writing and Editing
3
PUB 629 Magazine Circulation
3
PUB 630 Magazine Advertising Sales
3
PUB 631 Publishing Business Communications Skills
3
PUB 632 Academic Publishing
3
PUB 633 Desktop Publishing
3
PUB 634 Children’s Book Publishing
3
PUB 635 Advanced Desktop Publishing and Image
Manipulation and Management
3
PUB 636 Electronic Publishing for Publishers

Business
A maximum of 9 credits may be taken from among the following courses offered by the Lubin Graduate School of Business:

MAR 620 Consumer and Organization Buying Behavior
3
MAR 645 Advertising and Sales Promotion
3
MAR 675 Strategic Marketing Planning
3
MAR 681 International Marketing
3
MGT 627 Organizational Theory
3
MGT 686 Organizational Communication
3
MGT 681 Interpersonal Competence and Group Dynamics
3
FIN 644 Money and Capital Markets
3
INB 640 Business in a Global Environment
3
INB 665 Comparative Business Systems
3


Credits

Seminar/Internship:
(6 credits required)
6
PUB 690A/690B Graduate Seminar: Publishing Strategies I and II
or
PUB 699A/699B Internship I and II

Thesis and Internship Options
All students must write a thesis or report on their internship experiences. These options are fulfilled in the following manner: The thesis topic will evolve from participation in the graduate seminar. The thesis should be an examination of a topic that has been of particular interest to the student, and the essay should display original thought and research. Students working in internships will have the opportunity to acquire practical work experience in the publishing field while studying for the degree. At the end of the internship, each student will prepare a report on his/her experience that will be presented to the faculty in lieu of a thesis.

Residency: Candidates must fulfill the residency requirement of 30 credits at Pace.

Time Limits
Students must finish the program within five years from the date of first enrollment. This may be appealed in cases of severe extenuating circumstances.

CERTIFICATE PROGRAMS IN PUBLISHING

Each of the four courses can be completed in about one year and the credits will count to the completion of the MS in Publishing degree. All can be taken online and/or in evening classes held at the Midtown Center, New York City.

Book Publishing (12 Credits)
Students must complete four of the following courses:
PUB 601
Principles of Publishing
PUB 606 Book Production and Design
PUB 608 Financial Aspects of Publishing
PUB 622 Seminar on Books and Magazines
PUB 628 Marketing Principles & Practices in Publishing
Magazine Publishing (12 Credits)
Students must complete four of the following courses:
PUB 607
Magazine Production and Design
PUB 608 Financial Aspects of Publishing
PUB 614 Specialized Publications
PUB 622 Seminar on Books and Magazines
PUB 629 Magazine Circulation
PUB 630 Magazine Advertising Sales
Business Aspects of Publishing (12 Credits)
This program has been designed for professionals who would like to  extend their  knowledge of the publishing field through online education. This program will enhance their job opportunities. Students must complete four of the following courses:

PUB

601 Principles of Publishing  
PUB 616
Book Sales and Distribution Methods
PUB 618 Legal Aspects of Publishing
PUB 622
Seminar on Books and Magazines
PUB 624 Editorial Principles and Practices in Publishing
PUB 628 Marketing Principles & Practices in Publishing
PUB 629
Magazine Circulation
PUB 631 Publishing Business Communication Skills


Digital Publishing (12 Credits)
Students must complete four of the following courses:

PUB

612 Information Systems in Publishing  
PUB 616
Modern Technology in Publishing
PUB 622 Seminar on Books and Magazines
PUB 633 Desktop Publishing
PUB 635 Advanced Desktop Publishing and Image Manipulation and Management
PUB 636 Electronic Publishing


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Dyson College of Arts and Sciences

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Dyson College of Arts and Sciences Faculty