Pradeep Gopalakrishna
Professor of Marketing
Undergraduate Marketing Program Chair
Address: Pace University - New York City campus
Room W-479A, 1 Pace Plaza
New York, NY 10038
Phone: 212-618-6456
E-mail: pgopalakrishna@pace.edu

Joined Lubin 1995




Education:

PhD, Marketing, University of North Texas, 1988
MBA., Marketing, University of North Texas, 1984
BS, Mechanical Engineering, Bangalore University, India, 1981


Teaches:

MAR 250 Introduction to Marketing
MAR 322 Marketing Research
MAR 323 Consumer Behavior
MAR 443 Database Marketing
MAR 351 International Marketing
MAR 352 International Advertising
BUS 507 Managerial Marketing
MAR 635 Marketing Research


Research Interests:

Market Orientation and its Application to Developing Nations
Global/Regional Marketing: Implications for Retailers like Walmart
Services/Health Care Marketing