* If you need up to date information please refer to Banner Class Schedule

COURSE INFORMATION

COURSE TITLE Advanced Marketing Management
CREDIT RANGE 3.000
SCHOOL Lubin School of Business
DEPARTMENT Marketing 
LEVEL Undergraduate
COREQUISITE none
PREREQUISITE Pre-requisite for MAR 499
( Course : FIN 260 .
Minimum Grade of D. )
and
(Course : MAR 322 .
Minimum Grade of D. )
DESCRIPTION:

Course Description: This capstone course focuses on the integration of marketing management concepts. Experiential exercises are employed to provide students with opportunities to develop skills in the evaluation, diagnosis, and formulation of marketing strategies and tactics. Case studies and an advanced marketing simulation exercise are significant components of this course. This course should be taken in the final semester of study in the marketing major.

Course Rotation: NYC: Fall, Spring, and Summer. PLV: Fall and Spring.



SECTION INFORMATION

CRN: 40035
SUBJECT: MAR
COURSE NUMBER: 499
SECTION TITLE: Advanced Marketing Management
CAMPUS: New York City
SCHEDULE TYPE: Lecture
REQUIRED MATERIAL: To Be Determined
SECTION COMMENTS: There is a $55.00 course fee for this section.
Plus additional hours online.
This is a web assisted course that requires attendance on campus on Friday and two-hours of regular online participation via Blackboard on Wednesday.
COREQUISITE None
FEES: 55.00
CAPACITY 30
SEATS AVAILABLE 26
INSTRUCTOR: TBA
RESTRICTION(S):
Must be enrolled in one of the following Classifications: Senior Honors Athlete , Senior Athlete , Senior Honors , Senior , Senior Priority Reg

New York City Campus

Time Days Campus/Room Assignment Date
09:00 am - 01:00 pm   F   1 Pace Plaza CIVIC W404 05/28/2019 - 07/13/2019