* If you need up to date information please refer to Banner Class Schedule

THIS COURSE HAS REACHED MAX CAPACITY & IS CLOSED

COURSE INFORMATION

COURSE TITLE Consumer Behavior
CREDIT RANGE 3.000
SCHOOL Lubin School of Business
DEPARTMENT Marketing 
LEVEL Undergraduate
COREQUISITE none
PREREQUISITE MAR 250 Minimum Grade of D or MAR 201 Minimum Grade of D
DESCRIPTION:

Course Description: Survey of behavioral and social science concepts applied in marketing. Course orientation is toward the sociological aspects of consumption; the psychology of consumer preferences, decisions and spending behavior; and the role of motivation, persuasion and learning in marketing programs.

Course Rotation: NYC: Fall, Spring, and Summer. PLV: Fall and Spring.



SECTION INFORMATION

CRN: 40433
SUBJECT: MAR
COURSE NUMBER: 223
SECTION TITLE: Consumer Behavior
CAMPUS: Online
SCHEDULE TYPE: Lecture
REQUIRED MATERIAL: To Be Determined
SECTION COMMENTS: This is an online section that requires online participation and attendance via Blackboard.
COREQUISITE None
FEES: 0
CAPACITY 25
SEATS AVAILABLE 0
INSTRUCTOR: Randi Priluck
RESTRICTION(S):
May not be enrolled as the following Classifications: Freshmen Honors Athlete , Freshmen Athlete , Freshmen Honors , Freshmen , Freshman Priority Reg

Online

Online Type Date
BlackBoard 05/28/2019 - 07/13/2019